Picture this: every day, the world enjoys over 2.25 billion cups of coffee.1 It’s a staggering number, and the love for coffee is only growing, especially in markets like China, where consumption has surged by 21% annually since 2010.2 However, this increasing appetite comes with challenges where the pressure on coffee supply chains and the environment is intensifying, made even tougher by climate change.
By 2050, global coffee consumption is projected to triple, yet keeping up with that demand isn’t easy.4 Coffee production can be unpredictable, with fluctuating yields and a declining global stock-to-use ratio declining, resulting in growing supply risks. On the bright side, the world has been growingly able to enjoy coffee in convenient forms like coffee capsules and instant blends recently. That made our daily brew easier and more efficient, using less coffee per cup. However, their ease of use can tempt us to drink more, which could offset the potential environmental benefits.5
Figure 1: World coffee consumption (2018-2023). 3